Have you heard the news? Tom Brady is free! Free from what you ask? No, he wasn’t held hostage in an underground lair by an evil overlord, *cough* Roger Goodell.
In case you you’ve been living underground yourself… A few questionable footballs, a smashed phone, big money and even bigger egos drew out this long saga that has been lovingly coined as #deflatgate.
Even if you’ve never watched a single football game in your life it would be near impossible to have avoided this 228 day media circus, and you can thank social media for that.
The institutional, systematic, covert and overt persecution of Pretty Boys must end. We are better than that!! #FreeTomBrady
— Rob Lowe (@RobLowe) September 3, 2015
— bostonmagazine.com (@BostonMagazine) September 3, 2015
That turned into t-shirts…
image via amazon.com
and bumper stickers…
image via sullysbrand.com
and finally into an all out nationwide civil war.
— Zak Keefer (@zkeefer) August 10, 2015
Everyone had a touch of ‘football fever’, which few off the handle in mere seconds. Over the past few months a fan’s tweet rapidly evolved to actual cash in hand, (read: merchandising).
Is your company’s web presence being monetized like this? If not reach out to us and we can help!
and for the record… we are team #freetombrady at Genius.